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MY STORY


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MY STORY


I'M SABRINA COLELLA,

I’m an online business and marketing strategist who helps emerging female entrepreneurs launch their online business and get their first paying client (and beyond!). I'm all about removing the guesswork out of building an online service-based business by giving you the tools, support and solid foundation you need to build, grow and authentically market your passion. Whether you're just starting out and are feeling overwhelmed with no clue where to begin, or you have been in business for a little while but you just haven’t yet mastered this online marketing thing - I’ve got ya covered. 

For the past several years, I’ve worked as a Marketing Director in the corporate world. These days, I’m living the #laptoplifestyle, travelling around the world with my location independent business.

I was at the peak of my corporate marketing career. By age 30 I was a Marketing Director for a large North American consumer events company. I had everything I thought I wanted - an amazing corporate career, a great employer, my awesome corporate salary, plus all the amazing perks and benefits to boot! I had reached a level of career status and success that I was proud of, but something inside me knew it was time for change. Thoughts of building my own location independent, freedom based business was gnawing at me on the inside - saying “I know you are scared, but you can totally do this!”.  And so, I decided to take the leap, pursued my dreams of travelling around the world, and stepped into my power of becoming an entrepreneur. 

When I left my 9-5 job, I was in a state of transition, confused, frustrated and overwhelmed with starting my own business. I wasted so much time trying to figure everything out on my own and spent more time researching, planning and thinking about what I should be doing instead of actually taking the steps to grow my business. 

I saw all these other women thriving online, and it pushed me to want the same for myself. I was excited and scared all at the same time, doubting myself, wondering if I was meant to succeed.

I finally decided to get out of my head and reached out for help, worked on my mindset and got a plan together. I chose to live a life without regrets and realized that sometimes we just have to feel the fear and do it anyways, because 99% of those fears do not serve you, rather they try to keep you safe so that you remain in your comfort zone.

My #newnormal is now travelling around the world and easing into my days. I've parted ways with my corporate office in exchange for a global experience, meeting new and interesting people, avoiding daily commutes and allowing myself to get inspired by the countries and people who surround me. It’s my mission to help you do the same! To build a dream business that you are proud of. That fills you with life and energy.  One that allows you to travel more, spend more time with your loved ones, and fulfill all of your unique life’s purposes. 

I've been a marketing professional in the corporate world for almost a decade and I bring an approach to business and marketing strategy that’s based on experience along with proven success for the companies and clients I have worked for. I also know what it’s like to take a leap of faith, to leave something good in order to achieve something great. 

I believe in building connections and marketing yourself in a way that feels authentic and genuine. I value my clients as individuals and understand that everyone has their own unique situation. Your business should be about you, your uniqueness and your vision.

There are no shortcuts to building a thriving online business. Dedication, desire and inspired action are the roadmap to success. You don’t need to have any special advantages to start, just the willingness to learn and the commitment to making your dreams happen. Success is possible for you.

I know that the path isn’t always so clear, and that asking for help is an important first step. I was incredibly resistant to getting help, but i can now see that Investing in support and accountability was one of the best things I ever did for my business. You don’t have to go at it alone. I know that building a successful business takes time to create, but I also know that in a short amount of time you can attract amazing clients and build some serious momentum in your business!

I believe that life altering transformations begin with personal choice and that greatness takes root when we take inspired action. I believe that dreaming big and stepping outside your comfort zone, is where the real magic starts to happen. That a business should be about lifestyle, impact and meaning. We design our lives from the choices we make (and the ones we’re too afraid to make).

Claim your power and make the choices that matter most to you. The world wants what you have to offer, in fact, it can’t wait for it!

FUN FACTS

  • I once threw myself over the side of the Toronto City Hall building (80 stories high) in support of Children’s Make a Wish Foundation
  • My passport is one of my best friends. Together we have travelled to 25 countries (plus another 12 more this year!), making that 37 countries in total). That’s A LOT of travel points! ;p 
  • Currently living my dream of working while travelling around the world. Follow my travels on Instagram @sabby_c
  • I adore my cat Muffy - aka. Muffs, Muffers, Muffy Moo, Muff Daddy, Puff Muffy, Coco Muffs (really, her nick names are endless!)
  • My favourite late night snack is Nutella & Peanut Butter on toasted Eggo’s - I dare you to try it! Seriously, it’s just that good!
  • My nieces and nephews mean the world to me and can always put a smile on my face!
  • My guilty pleasure is watching the Bachelor! The tears, the drama, the scripted fairytale - what’s there not to like!?!
  • My favourite karaoke song to bust out to is Whitney Houston’s “I Wanna Dance with Somebody” - perfectly off pitch, every single time! ;p
  • When I lived in Cusco, Peru, I climbed almost 200 steps daily to get to my room. Unfortunately, I still don’t have buns of steal. :(